E-comm sites for fresh meat advertise on social, print to woo urbanites
The very mention of e-commerce throws up two names – Amazon and Flipkart. Next is probably a Zomato/Swiggy, followed by a Grofers or a Big Basket. But there are a bunch of relatively new e-commerce platforms spreading their roots across Indian cities, trying to get urban Indians to buy meat and fish online. Gurugram-based Meatigo and Zappfresh and Bengaluru-based FreshtoHome are a few on this list.
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